The WCSB10 conference will cover the latest research and application of the Theory of Sampling (TOS) and Blending in many important technology and industry sectors: mining, exploration, minerals processing, metals refinement, cement, food & feed, agri & aqua culture, pharmaceutical production etc. WCSB10 specifically has a broader societal, industrial and environmental emphasis with a special focus on sustainable science, technology and industry. This article provides an update on WCSB10 with information on all aspects of the conference.